Jan 30, 2020
Karen Ebben
Girl Scouts of Southeastern Michigan

Karen Ebben is president of Global Marketing Impact, a consulting firm specializing in improving marketing effectiveness. Prior to establishing her business, she was Director of Global Advertising and Marketing Effectiveness for General Motors, where she accelerated improvement in global marketing accountability. At GM, Karen helped create the Enterprise Customer Management function, piloted new digital initiatives, and held leadership positions in advertising and marketing for both vehicle and corporate brands, earning numerous industry awards.


Karen is also a director of the Marketing Accountability Standards Board, and she serves on several nonprofit boards including Girl Scouts of Southeast Michigan, where she chairs the Marketing and Communications Committee. She is also a limited partner with the Belle Michigan Impact Fund, a $20 mil. investment fund focused on early-stage investments in high growth, female owned businesses.


Karen is married with two children. She enjoys traveling and mentoring young adults and entrepreneurs.